Bacon Pic of the Day – Compelling Outdoor…
While this does violate the standard outdoor advertising convention of more than nine words…I think the method of delivery helps get the message across.
“So boss, I got this idea to move more of our chocolate covered bacon-on-a-stick. How about a special? Say 2 for $3.00? And to get that message out, how about a sign on the side of my cousin Bubba’s monster truck parked on top of a race car. You know, like a metaphor for how we “crush” the competition or how our choco-bacon “rises” above the rest. Oh, and we get an American flag for the truck to let people know that this is good ol’ Made In America choco-bacon. What do you think?”
Man I love marketing!
Originally posted 2009-12-03 16:00:58.